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Rebirth of Sales & the Golden Age of Trade Marketing (Last of Three Parts)
- August 2, 2009
- Posted by: temp-admin@tradedynamicsconsulting.com
- Category: China Business - Mr. Miguel P. Suterio
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As the trade becomes more and more sophisticated, the role of Trade Marketing moves from being one of service to that of advisory, planning and, ultimately, strategy, which creates great impact on all company decisions.
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Is It Time to Cut the Sales Force?
- June 22, 2009
- Posted by: temp-admin@tradedynamicsconsulting.com
- Category: China Business - Mr. Miguel P. Suterio
A number of manufacturers faced with reduced consumer demand are asking themselves the tough question: Is it time to cut the sales headcount?
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